1968 —Sitoy Handbag Factory was established in Hong Kong as a small workshop serving local retailers — the beginning of a journey defined by craftsmanship and entrepreneurial spirit.
Trust, Refined Over Time
From a single workshop to global manufacturing, brand retail, and a diversified business portfolio, every step in Sitoy’s evolution is built on craftsmanship, precision, and enduring trust.
Our milestones do more than mark time. They show how our capabilities, global footprint, and trusted brand partnerships have continued to grow.
Development Milestones
1976 — The first self-owned factory was set up in Kwun Tong, marking transition from workshop to industrial-scal production.
1982 — China Entry
Established its first factory in Shenzhen and adopted a shareholding structure. The beginning of cross-border manufacturing.
1987 — Second China Factory
A second factory was established in Dongguan to expand capacity.Scaling operations in China.
1995 — Manufacturing Consolidation
Production was consolidated into larger facilities to improve efficiency and scale.Strengthening infrastructure.
1999 — Partnership with COACH
Became one of the first manufacturers in China to partner with COACH.Entering the global luxury supply chain.
2000 — Capacity Expansion
Established a larger production facility in Dongguan (Houjie).Expanding scale and capability.
2003 — European Luxury Manufacturing
Entered OEM production for European luxury brands.Elevating craftsmanship to luxury standards.
2009 — Group Restructuring
Reorganized into Sitoy Group Holdings Limited.From company to group structure.
2011 — Listing & Retail Entry
Listed on HKEX and entered retail through acquisition.Institutional trust and diversification.
2014 — Peak Performance
Achieved record revenue and profit.Validation of strategy.
2015–2018 —Business Expansion
Expanded into brand ownership, distribution, and property investment.Building a diversified ecosystem.
2023
Founded the first ever diversified live broadcast center in Dongguan
2024
The overseas business expansion is underway,
with Sitoy’s Indonesia factory officially commencing production
2026
Sitoy launches its new creative lifestyle brand in 2026
Recent Years — Southeast Asia Expansion
Expanded into Southeast Asia to enhance flexibility and resilience.Positioning for a multi-regional future.
Our journey continues — guided by craftsmanship, strengthened by technology, and shaped for the modern world.
